Design;

Graphic design is all about visually communicating messages, ideas, and emotions. For me it is the intersection of creativity, strategy, and communication.

Design Commission Highlights;

Above: CD & album artwork design for Reader Remember — Above; Commission for, CD & album artwork design for Reader Remember.

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InTown Fitchburg:

As the Marketing and Programming Director for InTown Fitchburg, my work for InTown exists around 3 major pillars aimed at uplifting downtown Fitchburg; events, small business support and beautification.

I use all of my skills in communication, graphic design, marketing, program management, grant writing, organization, management, delegation and teamwork to make downtown a place to be.

I have been leading the successful launch of the "InTown Fitchburg" rebrand as a new district identity for Downtown. As the first designer to implement this new brand, (logo and brand identity guide provided by TSM Design) I have taken on the responsibility of ensuring that the brand standards are upheld and that the brand is memorable and trusted by the community. I have spearheaded the UI and design of the InTown Website, please if you would like to see my web dev. work check out intownfitchburg.com.

Event Media Packages;

I play an integral role in the planning and organization process for each event listed below. As part of my responsibilities, I create comprehensive media packages (including press releases and photography from previous events) that are distributed to press contacts. Additionally, I produce social media videos to promote these events and engage with our audience, contributing to successful fundraising efforts.

The slideshow below features a glimpse into my graphic design work for various events during my time with InTown Fitchburg.

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Circle of Life Drumming FACE_Instagram Performer Post.png

The Icarus Shop FACE_Instagram Performer Post.png

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Devin Resnik FACE_Instagram Performer Post.png

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Ghost of the Machine FACE_Instagram Performer Post.png

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Luxurious Gina FACE_Instagram Performer Post.png

Merrick Henry FACE_Instagram Performer Post.png

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Small Business Support;

As part of InTown’s grant funding initiatives, I provide support to small businesses, offering a wide range of services. This includes logo redesign, menu design, creation of pop-up event posters, promotional materials, and more.

Package Design for River Styx Brewing:

Above: Can label design for River Styx Brewing.I came in as a guest artist to design the label artwork for Athena #3. Can layout design by Ryan Normile. — I came in as a guest artist to design the label artwork for Athena #3. Can layout design by **Ryan Normile**.

The Forge Theater Lab

May 19’ - Present

Fitchburg Art Museum

August 18’ - May 19’

I had the privilege of working with the Fitchburg Art Museum, starting as an intern and later assuming the position of Acting Marketing Director. In my capacity, I ensured that all of my design work strictly adhered to the brand standards established by the Museum's brand relaunch in early 2018.

Beyond the work that you see here I also created various maps, email marketing campaigns, social media posts, calendars, print marketing and more. All content was strictly following the newly implemented brand standards.

Above: Fantastical Political Catalogue 18’ - Catalogue Design by the students of Rob Carr’s Spring 2018 Document Design course at Fitchburg State University: Alexa Barnes, Evan DeSimone, Rebecca Gardner, Rayna Graham, Monique Guthrie, Chantal Nadeau and Clarice Theriault.